The city of Cambridge is a university town and the administrative centre for the County of Cambridgeshire, England. It lies in East Anglia about 50 miles (80km) north of London.
Cambridge is a prosperous city and is at the heart of an area known as Silicon Fen, because of the high number of technology based organisations that are located in the area.
The city has a population of around 120,000 including students and covers a relatively small area making travel from one side of the city to the other quite easy by bicycle. Around 23% of the working population cycle to work, compared to the national average being under 2%. In addition being in East Anglia the city and surrounding area is flat. These factors combined with the prestigious University history has resulted in a strong and vibrant cycling culture.
The main objectives of the Cycle Logistics project are to achieve a reduction in energy used in freight transport through final delivery of goods with cycles rather that motorised vehicles. In Cambridge we will be concentrating on two main areas.
The first area (AA1) "goods delivery" will involve developing a methodology for shifting a portion of urban goods transportation to cargo bikes. Specifically it is proposed to develop and implement a next day delivery operation in conjunction with one or more leading national/international delivery companies, where cargo bikes are used for the final mile delivery. Issues concerning security, GPS tracking, proof of delivery and insurance will need to be addressed and appropriate and relevant solutions adopted. One of the main outputs of this application are will be a formalised and transferable business model for running a cycle based courier business which can be adopted by couriers across towns and cities in Europe.
The second area (AA2) "promoting cargo bike and bicycle trailer use for business services" will involve promoting the use of cargo bikes and bicycle trailers by tradesmen (eg. electricians, plumbers, window cleaners, etc) and by local authorities for the delivery of social services (eg. waste disposal, food delivery, parks & roads, etc). Outspoken Delivery have extensive experience in the issues concerning the use of cargo bikes and trailers for transporting items and have already advised a number of individuals/organisations on an informal basis. Participation in this project will allow this advice to be formalised and documented in the form of two workshops to be delivered in 2012 and 2013. In addition Outspoken Delivery has a fleet of cargo bikes which they will make available for rental to any interested organisations.